Indoor venues at the Nürburgring are currently bustling with activity. In recent weeks, karate and cheerleading athletes, as well as visitors to trade fairs and B2B events, have been coming and going. Around 10,000 visitors flocked to the diverse indoor events in the Eifel region in January alone. While work is in full swing on the race track for the start of the season, the Nürburgring is once again proving its versatility as a year-round venue elsewhere.
Indoor sporting events recently attracted thousands to the Ring. Two cheerleading events last weekend made a particular impression: around 7,000 participants and spectators turned the ring°arena into a madhouse on Saturday and Sunday. While 113 teams competed for qualification for the German Championships at the Regional Championships West, the STAGE Events West focused on creativity and entertainment for beginner and show teams.
The “International Rhine Shiai” had already provided martial arts flair. More than 1,100 karateka from 26 nations – many from the Benelux countries and France – used the ring°arena as the stage for one of the largest round-robin competitions at the beginning of January. For many years now, athletes have been coming to the Ring during the cold season, underlining the importance of the location for international martial arts.
Economic factor and industry meeting place
In mid-January, the EUROTOI trade fair attracted around 38 international exhibitors and more than 700 trade visitors to the ring°boulevard. As Europe's most important meeting place for the mobile sanitation industry, the trade fair offered an overview of innovations in the industry across 4,500 square meters. The accompanying backstage tours behind the scenes and into the history of the track, as well as races on the neighboring ring°kartbahn, showed that the Nürburgring is more than just a trade fair location. This created an entertaining overall experience for visitors. A series of other B2B events – exclusive conferences with hundreds of participants and corporate events with several thousand guests – rounded off the event list in recent days.
“10,000 event visitors in the first weeks of the year are a strong signal for our indoor locations. It's great to see how the ring°arena and the ring°boulevard are filled with life throughout the year – through top-class sports, specialized trade fairs, and large and small B2B events,” says Nürburgring Managing Director Christian Stephani.
5,000 seats, 4,000 square meters, 1,000 beds
The fact that the Nürburgring can confidently handle such large numbers of visitors even in winter is due to the special infrastructure on site. The heart of the indoor activities is the ring°boulevard with the integrated ring°arena. With a capacity of up to 5,000 seats, the latter provides a large stage for exciting sports and show events, while the ring°boulevard, with an area of more than 4,000 square meters, offers generous space for trade fairs and exhibitions.
All locations are weather-independent and can be combined in a variety of ways thanks to their direct connections. This enables a seamless transition between trade exhibitions, catering areas, and arena shows. This offering is complemented by high-quality accommodation: the Congress Hotel and the Motorsport Hotel, as well as the holiday park with a total of 1,000 beds, are located directly at the Nürburgring.
Darts at the Ring – Ally Pally in the Eifel
The positive trend of events attracting large audiences is continuing in the spring. The Darts at the Ring Gala on Saturday, March 28, is already shaping up to be a full house. With a top-class line-up led by world champion Luke Humphries and 2026 vice world champion Gian van Veen, the event promises a real Ally Pally atmosphere in the ring°arena. Nathan Aspinall, Stephen Bunting, and local hero Max Hopp will also be traveling to the Nürburgring that evening. Fans of flying darts need to be quick: there are only a few tickets left.